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it's all about money, sex (love?) and somewhat mental

60 способів збільшити свою впливовість онлайн

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Не зміг втриматися щоб не перепостити статтю Copyblogger’а. Весь пост перекладати я не буду, хто захоче почитає в оригіналі (лінк внизу), а я просто приведу перелік порад від відомих/впливох людей по тематиці.

#1. David Meerman Scott. “Перестаньте говорити про ваші продукти і сервіси. Людей не цікавлять ваші продукти і сервіси; їх цікавлять вони самі.” -@dmscott

#2. Anne Holland. “Покращіть кнопки на вашій лендінг сторінці. Чи можите ви зробити вашу кнопку більшою?” -@anneholland55

#3. Mike Volpe. “Ми ділимось речами, які більшість компаній зберігають усередині. Коли ми публікуємо як хороше так і погане, ви вибудовуєте цифровий вплив.” -@mvolpe

#4. Michael Port. “Логічність. Логічність показує відповідальність. Ви плануєте заробити довіру, тому що ви є відповідальний.” -@michaelport

#5. Liz Strauss. “Знайте куди ви прямуєте — тому що хто захоче за вами йти якщо ви самі не знаєте куди ви йдете?” -@lizstrauss

#6. Robert Scoble. “Слідуйте за кращими людьми. Чим кращий вхід, тим кращим буде вихід. А ваш вихід є те за чим слідують люди.” -@scobleizer

#7. Carol Roth. “Відповідай стратегіям відомих партнерів.” -@CarolJSRoth

#8. Scott Porad. “Знаходь контакти з людьми онлайн, а потім йди і зустрінь їх персонально в реальному світі, оффлайн.” -@scottporad

#9. Joe Pulizzi. “Створюй контент що служить чомусь: що я називаю Розробка Високо-Цільового Контенту.” -@juntajoe

#10. Laurel Touby. “Кожного місяця, в перший день місяця, вибирай для себе 3 цифрових тенденції за якими ти будеш слідкувати і робити тест-драйви.” -@laureltouby

Далі пока немає перекладу, може ще повернусь до цього пізніше, а зараз пропало натхнення.

#11. Hugh MacLeod. “We use other people’s stuff or other people’s content to socialize. And your stuff’s either a social object or it’s not.” -@gapingvoid

#12. Chris Guillebeau. “Avoid incestuous blogging. Instead of sticking to one niche, think bigger: what social circles are related to yours?” -@chrisguillebeau

#13. Laura Roeder. “Just start talking to people! Don’t worry about what to tweet, just start responding.” -@lkr

#14. Michael Margolis. “People either identify and connect with your story or they don’t. Have a story that’s worth telling.” -@getstoried

#15. Dave Navarro. “Find people who have your audience already and co-create products with them.” -@rockyourday

#16. Loren Feldman. “Either be super-fake and make believe you’re friendly to everybody, or be completely honest.” -@1938media

#17. Ann Handley. “Ground your content in who you are. Don’t be afraid to have a point of view. But also give it wings to soar freely and be shared.” -@marketingprofs

#18. Jim Kukral. “Facebook advertising: you can run ads on profiles of people that work just within certain organizations!” -@jimkukral

#19. Joselin Mane. “As soon as you meet someone, introduce that individual to someone else you know.” -@joselinmane

#20. John Jantsch. “Get very good at filtering and aggregating content. Deliver it to people at the right time, the right size, the right amount.” -@ducttape

#21. Marshall Kirkpatrick. “Be early in the news cycle on any conversation of general interest. Detect early voices out in the wilderness.” -@marshallk

#22. Shama Kabani. “Create content around your area of expertise and then distribute, distribute with gusto!” -@shama

#23. Terry Starbucker. “The only way to build influence is to go out and try and get it yourself, and to overcome that fear of doing so.” -@starbucker

#24. Johnny B. Truant. “Defy convention where it’s appropriate. Only a few people dare to step outside. And people take notice of that.” -@johnnybtruant

#25. Jason Falls. “Share good content consistently. That’s how I’ve done it.” -@jasonfalls

#26. Robbin Phillips. “It is not about digital. It’s about people. It’s about passion conversations, not product conversations.” -@robbinphillips

#27. Yaro Starak. “Learn how to talk more about other people. If you’re looking to influence a certain thought leader, talk about them.” -@yarostarak

#28. Michael Stelzner. “Set up a fan page on Facebook. Make a welcome tab with a video on it, and ask a poll question.” -@mike_stelzner

#29. Erica OGrady. “Make people around you more successful than you are.” -@ericaogrady

#30. Gary Vaynerchuk. “Talk about things you know. The reason Wine Library TV worked was because I knew what I was talking about.” -@garyvee

#31. Nathan Hangen. “Don’t worry about getting attention from other people. Make something worth talking about.” -@nhangen

#32. Danielle LaPorte. “Get yourself properly interviewed. Either hire a writer, or get yourself in front of a camera with a friend.” -@daniellelaporte

#33. Guy Kawasaki. “Repeat your tweets. I repeat them every eight hours.” -@guykawasaki

#34. David Bullock. “Move offline. Sometimes your market is not online. Use another media—television, radio, speaking events.” -@davidbullock

#35. Vanessa Fox. “A lot of people attract [visitors] from search. They’ve missed that big second step: solving their problems.” -@vanessafox

#36. Lewis Howes. “Find one specific niche and master that niche.” -@lewishowes

#37. Valeria Maltoni. “Do a weekly chat on Twitter. I’m a business strategist, so we use the principle of kaizen to help people at #kaizenblog.” -@ConversationAge

#38. Sergio Balegno. “Invest more time mapping a strategy for not just using social media, but for integrating social media with other tactics.” -@sergiobalegno

#39. Hank Wasiak. “Get rid of conventional views of influence. It should be about our influence — from my influence to our influence.” -@hankwasiak

#40. Mitch Joel. “Get active in other people’s communities. Get out of your own head and get into other people’s spaces.” -@mitchjoel

#41. Tamsen McMahon. “Building digital influence is about ‘digital dimensionality.’ Show as many sides of yourself or your business as you can.” -@tamadear

#42. Justin Levy. “Listen to the conversations around you. See how different networks interact, because not every network’s the same.” -@justinlevy

#43. Chris Garrett. “What you’re looking for is a long-term relationship. You don’t want to gain influence and lose influence.” -@chrisgarrett

#44. Cathy Brooks. “Think about the authenticity and consistency of your voice across your entire online and offline presence.” -@cathybrooks

#45. Todd Defren. “To change your world, start by trying to change the world. What is it that you feel passionate enough about to shake things up?” -@tdefren

#46. Brian Clark. “Learn to be a storyteller. Narrative — it’s what makes us human. Big media does it great. You have to as well.” -@copyblogger

#47. Scott Belsky. “Share your ideas liberally. Accountability and letting people know what you’re up to can make all the difference.” -@scottbelsky

#48. Wendy Piersall. “You have to put your business model before pursuing fame. Whatever you do online, make sure that it adds to your bottom line.” -@emom

#49. Mark Silver. “Many people are afraid to speak; if you speak for them, they will be listening.” -@markheartofbiz

#50. Dan Schawbel. “Go further down the long tail and choose a much smaller niche to focus on. Be the personal finance expert for Minnesota.” -@danschawbel

#51. Shashi Bellamkonda. “Find out from your customers which social networks they are using, and be there for them at the moment they need you.” -@shashib

#52. Gretchen Rubin. “Self-expression is the new entertainment. Get people talking. I had success just asking, ‘What’s your comfort food?’” -@gretchenrubin

#53. Muhammad Saleem. “Give as much as you can give. Too often we’re too focused on what we want to accomplish.” -@msaleem

#54. Aaron Kahlow. “Think about social media not as its own strategy, but a strategy to enhance your existing marketing and business goals.” -@aaronkahlow

#55. Alexandra Levit. “Target between five and ten individuals who you admire, whose work you’ve followed, and gradually start getting to know them.” -@alevit

#56. Steve Woodruff. “Identify gifted up-and-comers. By coming alongside them and becoming an advocate, you end up creating an advocate for life.” -@swoodruff

#57. David Siteman Garland. “Start the media arm of your company, whether it’s a special show, or a podcast, or an online magazine.” -@therisetothetop

#58. Amber Naslund. “Online influence is a slow burn. It’s something that’s grown by having quality one-on-one conversations over time.” -@ambercadabra

#59. Julien Smith. “Get someone else to take a look at what you have that you maybe take for granted and gives you an advantage over other people.” -@julien

#60. Brian Solis. “How do you become a thought leader? It starts with *being* a thought leader and then connecting the dots back to you.” -@briansolis

Оригінал тут.

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Written by luckyjazzbo

Серпень 11, 2010 at 10:43

Опубліковано в Переклад, Саморозвиток

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